Hungry Start-up Strategy

A celebrated professor and practitioner of entrepreneurship provides the definitive handbook on entrepreneurial strategy. Based on more than 150 case studies of successful business that started from the ground up.

• Cover Page
• Title Page
• Copyright Page
• Dedication
• Contents
• Preface
• Introduction
• Part One Six Start-Up Choices
• Part Two Implications For Stakeholders
• Notes
• Acknowledgments
• Index
• About the Author

“Peter Cohan has created a logic of competitive strategy that speaks to the real challenges of entrepreneurs trying to create new organizations that are more likely to succeed.”
-Leonard A. Schlesinger, President, Babson College

“I can say unequivocally that the Hungry Start-up Strategy tips work! Thank you, Peter, for guiding us to a business model that supports our social mission.”
-Carol Barash, PhD, founder and CEO, Story to College

“A guide that will help the entrepreneur sort the urgent from the important and navigate the choppy waters of an early-stage venture.”
-Howard Stevenson, Sarofim-Rock Professor of Business Administration, Emeritus, Harvard Business School

“Cohan distills his expertise into a stunningly helpful and immensely practical book filled with a variety of tools that any entrepreneur will find instantly illuminating and useful.”
-John Harthorne, founder and CEO, MassChallenge, Inc.